Open-ended contract - Wiltz (LU)
Tasks:
Reporting to the Marketing Manager, you will be responsible for the following tasks:
• Online advertising campaign management: create, manage and optimise advertising campaigns on platforms such as Google Ads, Facebook Ads, etc.
• SEO (Search Engine Optimisation) : improving the ranking of websites in search results using SEO techniques.
• Data analysis : using analysis tools to monitor and evaluate the performance of marketing campaigns and web traffic.
• Copywriting: creation/update of commercial and technical documentation + creation of web catalogues.
• Email marketing: designing and sending email campaigns, and analysing their effectiveness.
• Customer Relationship Management (CRM): using CRM tools to track and manage customer interactions.
• Web portal management: administering and updating web portals, ensuring their smooth operation and security, and optimising the user experience.
• Competitive intelligence: monitoring competitors' activities and market trends to adjust marketing strategies.
Qualifications:
• Marketing degree or equivalent experience
• Familiarity with new technologies
• Fluency in French and English; any other language would be considered an asset
• Good command of IT tools (Office Suite)
• Good analytical and summarising skills
• Team spirit and good communication skills
We offer:
• A stimulating and caring work environment
• Opportunities for training and professional development
• The opportunity to contribute to a wide range of innovative projects